HINT

Client

Sumbrella

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Concept & Product Design 

Kaijie Chen

Design indicator is an effective and efficient way of guiding customers in making better and easier choices. The patterns I created have strong associations with end use.

For example, I designed rugs in shoes and stone steps patterns, curtains in hanging glass bottles and floral swing patterns and tablecloths in a tableware pattern.

Meanwhile, considering end use, the weave structure and yarn choices vary from one to another, such as using honeycomb to mimic shoe patterns or making the glass bottle sheer to let the sunshine come through the curtain.